PluggedIn
closedPlugged In is a Christian media review outlet connected w/@FocusFamily. Some of us still dig Cup Noodles, Tetris, and high tops. #Movies #Music #TV #Games.
| Date | Investors | Amount | Round |
|---|---|---|---|
$2.0m | Early VC | ||
| Total Funding | 000k | ||
Plugged In, a media and culture analysis group operating under the umbrella of the global Christian ministry Focus on the Family, provides detailed entertainment reviews from a biblical worldview. The organization does not generate revenue through a conventional business model but operates as a free service, sustained by donations from its readership and supporters. Its primary clientele consists of families, particularly those with children, who are seeking guidance in navigating the popular culture landscape.
The core service of Plugged In is the creation and dissemination of in-depth reviews for a wide array of entertainment products, including movies, television shows, music, video games, books, and YouTube channels. These reviews go beyond typical industry ratings by analyzing specific content elements and contextualizing them through a Christian ethical framework. The goal is to highlight both positive and negative aspects, enabling users to make informed decisions about the media their families consume. Selections for review are based on popularity and cultural relevance, tracking user interest through website traffic and direct feedback.
Operating since at least the early 2010s as a publication of Focus on the Family, Plugged In has established itself as a resource for its target audience. The content is accessible through its website, pluggedin.com, and a dedicated mobile app. In addition to written reviews, the organization produces podcasts and YouTube video discussions to further engage with its audience and explore cultural topics. This multi-platform approach allows the organization to deliver its analysis to a broad audience seeking to align their entertainment choices with their faith-based values.
Keywords: entertainment reviews, Christian worldview, family media guidance, movie reviews, TV show analysis, video game ratings, music critiques, book reviews, Focus on the Family, pop culture analysis, media discernment, faith-based reviews, content filtering, family-friendly media, parental controls, biblical perspective, media literacy, youth culture, entertainment choices, digital media guidance