PlayFull

PlayFull

App and analytics platform that uses games to help restaurants engage their customers and increase sales.

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Total Funding000k
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Playfull operates as a multifaceted platform primarily focused on the gaming industry, with a secondary application in the restaurant sector. The company's core business revolves around an offerwall network that provides user acquisition and monetization services to both web2 and web3 gaming studios. This network connects brands with a vast audience of over 50 million gamers, enabling targeted advertising and rewards. For gamers, Playfull tracks their performance across various popular e-sports titles and delivers personalized, relevant rewards for in-game achievements and victories. This gamified rewards system is designed to enhance player engagement and retention.

In addition to its gaming-centric services, Playfull extends its gamification expertise to the restaurant industry. The platform offers a solution that utilizes games and interactive experiences to drive sales and customer loyalty at restaurants. By collecting data through its app, Playfull provides restaurant owners with real-time, personalized customer analytics. This data-driven approach helps restaurants identify and understand their clientele, leading to more effective marketing and improved customer service.

Playfull's business model is primarily B2B, serving gaming studios, brands, and restaurants. The company generates revenue through its gamified advertising and monetization solutions, offering a bridge between businesses and a highly engaged user base. Headquartered in Los Angeles, Playfull has established itself as a notable player in the digital marketing and gaming landscapes.

Keywords: gamified advertising, monetization solutions, user acquisition, rewards platform, offerwall network, customer analytics, web3 gaming, mobile gaming, player engagement, B2B marketing

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