Pinrose
We make scented treasures Using synesthesia, we help you find which of our scents are best for you.
| Date | Investors | Amount | Round |
|---|---|---|---|
| investor investor | €0.0 | round | |
| investor investor investor investor investor investor | €0.0 | round | |
| investor investor | €0.0 | round | |
N/A | Early VC | ||
| Total Funding | 000k | ||
| USD | 2020 | 2021 |
|---|---|---|
| Revenues | 0000 | 0000 |
| EBITDA | 0000 | 0000 |
| Profit | 0000 | 0000 |
| EV | 0000 | 0000 |
| EV / revenue | 00.0x | 00.0x |
| EV / EBITDA | 00.0x | 00.0x |
| R&D budget | 0000 | 0000 |
Source: Dealroom estimates
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Pinrose is a San Francisco-based luxury fragrance company founded in 2014 by Erika Shumate and Christine Luby. The company specializes in creating high-quality, clean-beauty perfumes, which are free from toxic chemicals. Pinrose differentiates itself by using the principles of synesthesia and the psychology of smell to personalize fragrances. This approach matches scents to individual personalities, creating a playful and unique customer experience.
The company's products are sold through its own website, as well as on Amazon and QVC. Pinrose targets consumers who are interested in clean beauty and personalized products. The business model is direct-to-consumer, with a focus on e-commerce. The company generates revenue through the sale of its perfumes and related fragrance products.
Keywords: luxury fragrance, clean beauty, personalized perfumes, synesthesia, psychology of smell, e-commerce, direct-to-consumer, beauty products, perfumes, fragrances