Pestalozzi Technology

Pestalozzi Technology Inc., established in Tokyo on July 1, 2019, is a sports technology firm focused on unlocking the value of physical exercise data. The company was founded by Tomotsuna Inoue, who serves as President and CEO. Inoue's background in sports science at Waseda University and his experience as a professional football player in the U.S. Arena Football League inspired him to address the lack of technological integration in Japanese sports, particularly within the educational sector. He identified an opportunity to innovate in physical education and school sports, leading to the creation of the company.

Pestalozzi Technology's core business revolves around the digital transformation of physical fitness testing and the subsequent analysis of the collected data. The company primarily serves educational institutions, including schools and boards of education. Its flagship product, "ALPHA," is a digital aggregation system for physical fitness tests, launched in fiscal year 2020. This platform streamlines the input, aggregation, and analysis of fitness test results for educators. As of 2024, ALPHA has been implemented in approximately 4,200 schools across 48 municipalities in 7 prefectures, accumulating exercise data from about 2.2 million individuals. The business model is based on providing this system to educational organizations, with revenue generated from the service. The company also develops management and analysis systems for boards of education.

Beyond data collection, the firm leverages its growing database for research and development. By analyzing exercise data, the company aims to predict and enhance athletic performance, identify areas for improvement, and forecast potential health risks such as future diseases, motor function disorders, and mental health issues. To advance these efforts, Pestalozzi Technology collaborates with academic experts and has established its own research institute, the Japan Institute of Health and Exercise Data. The company has received investment from venture capital firms and corporations including Waseda University Ventures, SBI Investment, and Gakken Holdings.

Keywords: sports technology, physical education, data analysis, fitness testing, EdTech, athlete performance, health data, ALPHA system, predictive analytics, motor function, wellness technology, school sports, exercise data platform, physical assessment, Japanese education, sports science, human performance, digital health, B2B SaaS, educational software