Pepper

Pepper operates as a social commerce platform, creating a space for a community of consumers to share and discover deals, discounts, and product information.

The platform's core is its user-generated content, where members actively post and vote on offers from a wide range of online and offline retailers. This crowdsourced approach ensures a constantly updated stream of deals across various categories, including electronics, gaming, fashion, and groceries.

The business model is primarily based on affiliate marketing. When a user clicks on a deal and completes a purchase on a retailer's website, Pepper likely earns a commission. This performance-based revenue model incentivizes the platform to feature the most attractive and relevant deals for its user base. The company serves a broad consumer market of price-conscious shoppers looking to save money on their purchases.

By fostering an engaged community, Pepper has positioned itself as a significant player in the social commerce and deal aggregation market. The platform provides a valuable service for consumers while simultaneously driving traffic and sales for its retail partners.

Keywords: social commerce, deal aggregation, affiliate marketing, consumer savings, online retail, e-commerce, discount codes, community-driven, shopping community, user-generated content