PaymenT
A means of payment that allows businesses to offer financing to their customers easily, quickly and conveniently and receive immediate payment for the products and services they sell.
| Date | Investors | Amount | Round |
|---|---|---|---|
| investor | €0.0 | round | |
| N/A | €0.0 | round | |
| N/A | $7.4m | Post IPO Equity | |
| Total Funding | 000k | ||
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PaymenT, operating under the legal name Payment Financial Technologies Ltd. and formerly known as Credit Shop, provides a specialized payment platform for businesses that handle high-value transactions. The company was founded in December 2014 by Guy Yohanan (CTO) and Yaniv Gilaor (CEO), both former senior banking professionals who understood the financial challenges and growth limitations faced by business owners. Their background in banking fostered a drive to create a new system that would support healthy cash flow without increasing debt.
The firm's core service is a proprietary payment platform that functions independently of existing credit infrastructures. It targets businesses in sectors such as dental care, plastic surgery, cosmetics, legal services, tourism, and automotive services. The business model centers on eliminating credit risk for merchants by providing them with the full transaction amount upfront. This service allows businesses' customers to make large purchases via extended installment plans that can bypass their standard credit card limits, with transaction approval taking about 30 seconds. PaymenT's revenue is generated through this facilitation of risk-free, immediate cash flow for its business clients.
The platform utilizes a sophisticated fintech engine with advanced algorithms and artificial intelligence for real-time underwriting and credit scoring, assessing a customer's repayment capacity without prior history and at no risk to the business. This allows businesses to offer flexible payment plans tailored to individual customers, thereby potentially increasing sales and average transaction values. After going public on the Tel Aviv Stock Exchange (TASE) in October 2021, the company has continued its development, backed by the Ministry of Finance. Keywords: Payment Financial Technologies, consumer credit, point-of-sale financing, B2B payment solutions, risk-free payments, installment payments, high-value transactions, cash flow management, credit risk analysis, underwriting technology, fintech platform, merchant services, alternative payments, Guy Yohanan, Yaniv Gilaor, TASE listed, immediate settlement, credit scoring algorithm, Israeli fintech, retail credit