Pawprints Inspired
Pet identification platform using digital profiles and blockchain technology.
| Date | Investors | Amount | Round |
|---|---|---|---|
| - | investor | €0.0 | round |
| investor investor | €0.0 | round | |
| investor investor investor | €0.0 | round | |
* | N/A | Seed | |
| Total Funding | 000k | ||
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Pawprints.id is an innovative startup operating in the pet food industry, specifically targeting environmentally conscious pet owners in Indonesia. The company stands out by offering the first insect-based pet food in the region, leveraging the sustainability and nutritional benefits of insect protein. Insects are a more sustainable protein source, emitting 97% less greenhouse gas compared to traditional livestock. This significantly reduces the carbon footprint of the pet food industry, which is a major environmental concern.
Pawprints.id caters to pet owners who are looking for high-quality, hypoallergenic, and nutritionally balanced food for their pets. The company ensures that all its products meet and exceed the standards set by the Association of American Feed Control Officials (AAFCO), guaranteeing that pets receive the necessary nutrients for their overall wellbeing.
The business model of Pawprints.id revolves around direct-to-consumer sales through their website, as well as partnerships with online and physical pet stores. They generate revenue by selling their insect-based pet food products, which are marketed as a premium, eco-friendly alternative to traditional pet foods. The company also emphasizes its commitment to sustainability by using fully recyclable LDPE packaging, which is accepted by local recycling facilities.
Pawprints.id differentiates itself from other pet food brands by focusing on the unique benefits of insect protein. Insects are not only a high-quality protein source but also provide essential amino acids and minerals that cats and dogs need. Additionally, insect protein is a novel protein, meaning it is less likely to cause allergic reactions in pets.
In summary, Pawprints.id is a pioneering company in the Indonesian pet food market, offering a sustainable, nutritious, and hypoallergenic alternative to traditional pet foods. Their focus on environmental sustainability and pet health positions them as a forward-thinking player in the industry.
Keywords: insect protein, sustainable pet food, hypoallergenic, eco-friendly, recyclable packaging, AAFCO standards, direct-to-consumer, Indonesia, novel protein, pet nutrition.