Paradise Foods

Paradise Foods operates as a technology-driven yacht provisioning service, functioning as a comprehensive e-commerce platform accessible via a mobile application. The company was established in 2022 by Zoe Adamovicz and Moritz Bratzke. Formerly known as Appel à Tous, the venture underwent successful pilot testing in Martinique in November 2022 before rebranding and expanding. The founders, described as visionary sailors and technology entrepreneurs, leveraged their years of sailing experience in the Caribbean to identify a market gap for a service that simplifies the historically time-consuming process of stocking supplies for a sea voyage.

The business targets a diverse clientele within the boating community, including charter companies, yacht crews, stewardesses, boat owners, and groups of friends on vacation. Its primary market is the Caribbean, with delivery services available in numerous anchorages and marinas across Martinique, Guadeloupe, and The Grenadines, with plans for expansion into the Mediterranean. The business model centers on providing a grocery delivery service directly to boats, whether they are docked at a pier or anchored in a bay. Revenue is generated from the sale of goods at local supermarket prices plus a small delivery fee. The company partners with charter companies and boat rental platforms in a mutually beneficial relationship to reach more customers.

Through the Paradise Foods app, available for Android and iOS, users can order from a wide inventory of groceries, fresh local produce, and beverages. The platform sources products from established brands, local specialist suppliers, and maintains its own warehouses on the islands it serves to ensure product availability and competitive pricing. A key feature is the convenience of ordering at any time, with flexible delivery options including same-day service within hours. The service is designed to solve common challenges for sailors, such as the logistical difficulty of reaching supermarkets from anchorages, keeping groceries fresh, and catering to diverse dietary needs. The app geolocates the user's boat for precise delivery, and payments are handled conveniently through credit cards, Google Pay, Apple Pay, and PayPal.

Keywords: yacht provisioning, boat grocery delivery, Caribbean sailing, marine supplies, food delivery app, catamaran provisioning, charter boat services, Zoe Adamovicz, Moritz Bratzke, Martinique, Guadeloupe, The Grenadines, boat supplies, sailing provisions, e-commerce platform, mobile ordering, yacht services, direct-to-boat delivery, marine inventory, sailing logistics