OwO Technologies

OWO is a pioneering startup in India that offers a unique solution to the country's water problems. The company provides a subscription-based service that delivers clean, safe, and potable water to households. This service is particularly targeted towards health-conscious consumers who seek affordable solutions for their drinking water needs.

OWO operates in the water purification market, specifically focusing on the provision of Alkaline and TDS (Total Dissolved Solids) balanced water. TDS refers to the total amount of mobile charged ions in a given volume of water, including minerals, salts, or metals dissolved in a given volume of water. Alkaline water, on the other hand, is water that's less acidic than regular tap water, and is rich in alkalizing compounds, including calcium, silica, potassium, magnesium, and bicarbonate.

The company's business model is based on a monthly subscription plan, starting from ₹499 per month. This model eliminates the need for customers to bear the cost of installation and maintenance of water purifying machines. OWO's IoT-based smart purifier/RO (Reverse Osmosis) machines, equipped with nano technology, dispense mineral-rich alkaline water. The company also offers free lifetime relocation and replacement every 5 years, adding to the convenience for the customers.

In summary, OWO is a water-as-a-service provider that leverages technology to deliver clean, safe, and healthy drinking water to Indian households at an affordable price.

Keywords: Water-as-a-Service, Alkaline Water, TDS Balanced Water, Subscription Model, IoT-based Smart Purifier, Nano Technology, Reverse Osmosis, Health-Conscious Consumers, Affordable Solutions, Indian Market.