Ovee
closedAn inclusive sexual and reproductive health ecosystem and community for people with vaginas.
| Date | Investors | Amount | Round |
|---|---|---|---|
$100k | Seed | ||
| Total Funding | 000k | ||
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Ovee positions itself in the sexual and reproductive health sector, specifically targeting the needs of individuals with vaginas. The company was established in 2017 and is headquartered in Brooklyn, New York. The founding of Ovee was driven by personal, frustrating experiences with the healthcare system, including a co-founder's difficult search for relief from a UTI. This experience highlighted significant gaps in healthcare, where many individuals turn to unreliable online sources for medical advice. The company was co-founded by Courtney Snavely, Jane Mitchell, and Maddy Siriouthay. Snavely's role centered on product and business development, including UX research, product design, and fundraising.
The company operated a web-based platform that provided a multi-faceted approach to sexual and reproductive health. Its core offerings included medically accurate content, a supportive community featuring anecdotal experiences, and an e-commerce marketplace. A key feature of the platform was an anonymous chat service that allowed users to communicate with a professional at no cost. The business model centered on e-commerce, directly selling curated products through its online shop. To address consumer uncertainty, Ovee offered the "Box Box," a subscription-style box containing a selection of products tailored to specific healthcare needs, allowing users to discover what worked best for them. The product assortment in the shop included menstrual, hygiene, and sexual wellness items, all vetted by medical professionals and tested by the Ovee team.
Financially, Ovee participated in accelerator and incubator programs, securing $150,000 in funding. The company gained recognition through various awards and pitches, including being a Female Founders Pitch Finalist, a SXSW 2019 Startup Spotlight, and a Johnson & Johnson CES Pitch Finalist. Despite these milestones, public records indicate the company is no longer in business.
Keywords: reproductive health, sexual wellness, femtech, vagina-havers, e-commerce, health platform, community support, curated products, menstrual health, hygiene products, anonymous health chat, health education, Courtney Snavely, Jane Mitchell, Maddy Siriouthay, subscription box, women's health, online marketplace, health content, medical information