OTU india

OTU india

HR technology platform connecting the blue-collar workforce.

HQ location
Ahmedabad, India
Launch date
Employees
Enterprise value
$4—6m
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OTU India, which stands for Organising The Unorganised, is an HR technology platform founded in 2021 by Pratik Maheshwari and Akhilesh Kothari. The company, officially registered as Kaamlo Platform Private Limited, has its headquarters in Bengaluru and a corporate office in Ahmedabad. OTU India was created to structure the hiring and management processes for India's blue and grey-collar workforce.

The founders' backgrounds are complementary to the company's mission. Pratik Maheshwari, the CEO, is a computer engineer from BITS Pilani with a background in large corporations and private equity. Akhilesh Kothari, the COO & CFO, is an engineer and MBA with over 15 years of experience as an investment banker and entrepreneur. The startup is mentored by Vishal Mehta, the CMD of Infibeam Avenue Ltd.

OTU India's core offering is a digital platform that connects employers with job seekers in the unorganized sector. For job seekers, the platform and its mobile app provide free access to job listings, skill development courses, and information on government schemes. For employers, OTU provides a comprehensive HR solution that includes an Applicant Tracking System (ATS), employee management, and payroll services. Unique features of the platform include video profiles for candidates and a physical verification service through a network of franchise partners, aiming to build a more reliable and structured hiring mechanism. The company caters to various industries, including hospitality, logistics, retail, and manufacturing.

The business operates on a B2B2C model, serving both businesses looking to hire and the low-income workforce seeking employment. Revenue is generated through a fee-for-service model for its premium hiring and HR technology solutions for companies. The startup has successfully raised approximately $1.83 million in seed funding from prominent investors, including Harsh Jain (founder of Dream11), Rainmatter (a Zerodha group company), Sangam Textile Group, and Mittal Steel Group. The company has stated its goal to expand its presence across India, initially focusing on the northern Hindi-speaking belt.

Keywords: blue-collar jobs, grey-collar jobs, HR technology, recruitment platform, workforce management, applicant tracking system, employee hiring, skill development, job portal, unorganized sector, Indian job market, payroll services, verified candidates, video profiling, franchise network, human capital services, B2B2C, startup India, employment services, staff hiring

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