Opus Novo

Opus Novo, an Austrian-based social impact HealthTech firm, was established in April 2020 by founder and CEO Andreas Frankl. The company operates from Graz and Vienna, focusing on the development of solutions for family-based elderly care. Frankl embarked on his entrepreneurial journey at the age of 23, later participating in the Erasmus for Young Entrepreneurs program. This provided him with pivotal mentorship on fundraising, investor communications, and navigating the specialized elderly care market.

The company's primary business is centered on creating assistive technologies to support seniors and their caregivers. Opus Novo's initial go-to-market strategy targets the B2C sector, specifically addressing the needs of informal and family caregivers, with a long-term vision to penetrate the B2B market, including nursing homes and other care facilities.

The first product launched is 'Elly', a digital care assistant integrated into a multifunctional luminaire. Elly is designed to enhance safety for seniors by providing an adjustable orientation light to reduce the risk of falls during the night. A key feature is its bed-exit notification system, which alerts caregivers via a dedicated app when a person in their care gets out of bed, offering them peace of mind without needing to be constantly vigilant. The company is also developing a new software platform, OSKAR health, aimed at simplifying the process of adapting living spaces for seniors, thereby promoting greater independence for both the elderly and their caregivers. [From user prompt]

Keywords: elderly care, HealthTech, assistive technology, caregiver support, home healthcare, age tech, fall prevention, digital health, senior safety, social impact