OneTrueFan

OneTrueFan, founded in 2009 in San Francisco, developed a platform designed to foster community engagement and reward user loyalty for online publishers. The company's core offering was a distributed community and web check-in rewards system, enabling publishers to track and incentivize user interactions.

The service allowed users to earn points for activities such as regular site visits, reading new content, sharing links, and driving traffic. This gamified approach encouraged users to compete to become the most significant fan of a particular website. The system also featured badges for specific achievements, like being the first in one's social network to discover new content. Publishers could integrate this functionality through a website widget and a browser plugin. Furthermore, OneTrueFan provided a suite of APIs, allowing for deeper customization and the ability for websites to offer special incentives directly.

In September 2010, the company secured $1.2 million in a Seed funding round with participation from investors including First Round Capital, Uncork Capital, and 500 Global. This capital injection supported its mission to deepen the relationship between content creators and their audiences. A year later, on September 7, 2011, the company was acquired by BigDoor, a gamification platform, and its technology was subsequently integrated into BigDoor's offerings.

Keywords: user engagement, community rewards, gamification platform, publisher tools, web check-in, loyalty program, audience analytics, content sharing, user tracking, browser plugin, API integration, digital publishing, First Round Capital, BigDoor acquisition, fan engagement