OneMediaPlace
First to bring the complete media universe together in a non-partisan net marketplace.
| Date | Investors | Amount | Round |
|---|---|---|---|
| investor investor investor investor | €0.0 | round | |
N/A | Acquisition | ||
| Total Funding | 000k | ||
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Originally established as Adauction.com, the company rebranded to OneMediaPlace in April 2000 to signify a strategic pivot in its business model. Initially conceived as an auction platform for media companies to offload surplus advertising space, the firm broadened its scope to become a business-to-business exchange for the entire advertising industry.
The platform facilitates transactions between media buyers and sellers across a spectrum of advertising channels. This includes not only digital ad space but also traditional offline media such as television and billboards. OneMediaPlace serves as a centralized marketplace, aiming to streamline the buying and selling process for advertisers and media companies.
The company operates within the ad-tech and marketing sectors, catering to a client base of small and medium-sized businesses, with a particular focus on the e-commerce and retail industries. Its core service revolves around providing targeted advertising solutions, functioning as a digital marketing agency to connect businesses with relevant media inventory. The leadership includes Peter Offringa, who serves as the company's CEO.
Keywords: Ad-tech, B2B advertising exchange, digital marketing, media buying, media selling, online advertising, offline media, television advertising, billboard advertising, Adauction, Peter Offringa, targeted advertising, e-commerce marketing, retail advertising, ad space auction, media marketplace, advertising solutions, SME advertising