ONTO

In 2017, Rob Jolly and Dannan O’Meachair founded Onto in Warwick, United Kingdom, with a vision to transform the way people access electric vehicles. They identified a growing demand for sustainable transportation and saw an opportunity to simplify car ownership through a subscription model.

Onto's innovative approach allows customers to subscribe to electric vehicles on a monthly basis, providing an all-inclusive package that covers insurance, maintenance, and charging. This model not only reduces the barriers to electric vehicle adoption but also offers flexibility and convenience to users.

The company quickly gained traction, attracting significant attention from investors. Onto raised a total of $241 million over several funding rounds, with notable contributions from Alfvén & Didrikson and Legal & General. This financial backing enabled Onto to expand its fleet and enhance its service offerings.

In January 2023, Onto secured a substantial £100 million credit funding line, marking a pivotal moment in its growth journey. This funding allowed the company to scale its operations and further solidify its position in the electric vehicle subscription market.

Onto's success is a testament to the foresight of its founders and their ability to adapt to the evolving automotive landscape. By offering a flexible and sustainable alternative to traditional car ownership, Onto is not only meeting the needs of today's consumers but also paving the way for a greener future.