Omescape
Immersive real-life and digital puzzle-solving games.
| Date | Investors | Amount | Round |
|---|---|---|---|
| investor investor | €0.0 | round | |
| investor | €0.0 | round | |
| N/A | €0.0 | round | |
CNY40.0m | Series A | ||
| Total Funding | 000k | ||
Omescape, the brand name for Beijing Zhenyu Aoxiang Culture & Creative Co., Ltd. (also known as Beijing Unifly Culture Innovation Co., Ltd.), is a creator of immersive entertainment, specializing in both physical escape rooms and digital puzzle games. Founded in 2012, the company has developed over 30 unique escape room experiences across its various locations, including several in the California Bay Area and multiple locations in China. The U.S. branch in Sunnyvale is co-founded by Sarah Zhang, Abby, and Jod, who focus on game design, prop-building, and business operations.
The company's business model centers on providing high-production-value, interactive entertainment for individuals and corporate clients. Revenue is generated through ticket sales for its escape room experiences, with prices varying by location and group size. Omescape also caters to corporate team-building events, private parties, and other special occasions. The company has expanded its offerings to include virtual games and a series of popular interactive puzzle books, demonstrating a diversified approach to the puzzle-solving market. This includes notable collaborations with the Palace Museum for the 'Miyazaki' series and with Disney for a 'Marvel' themed puzzle book. Omescape has successfully secured venture capital funding from investors such as MiHoYo and Huagai Capital to fuel its growth.
Omescape's escape rooms are known for their large, detailed sets, complex puzzles, and engaging narratives. Themes range from horror, such as "The Haunting at Haruka High," to whimsical adventures like "Kingdom of Cat-tastrophe," and competitive challenges like "Midnight in Hong Kong." Many of their games are licensed concepts which the internal team heavily modifies, often changing over 80% of the original to create a new experience with unique puzzles and narratives. Beyond physical rooms, the company developed the 'Mystery Museum App,' an interactive platform for original text-based adventure games.
Keywords: escape rooms, immersive entertainment, puzzle games, team building, interactive games, live-action games, corporate events, puzzle-solving, physical games, digital games, mystery games, adventure games, leisure facilities, puzzle books, interactive narrative, Bay Area entertainment, Sunnyvale, San Jose