Octave Group

Octave Group provides music, media, and technology to businesses to foster consumer engagement in shared spaces. The company's offerings include TouchTunes, an in-venue interactive music platform, and PlayNetwork, which supplies branded media and music for customer experiences. The company was formed through the acquisition and merger of TouchTunes Interactive and PlayNetwork.

Octave Group reaches over 100 million consumers daily across 135 countries, serving 450+ brands in 185,000 locations through 2,500 local partners. Its business model includes the digital jukeboxes from TouchTunes, which generate revenue based on usage ("coinage per jukebox"), and PlayNetwork's subscription-based service for in-store music solutions. Key figures in the company have included co-founders Cesar Gueikian and Marc Felsen. Gueikian has a background as an entrepreneur and financier, while Felsen has experience in senior marketing and product roles at technology companies.

In 2021, Octave Group divested PlayNetwork to Mood Media, and in 2022, TouchTunes was acquired by TA Associates.

Keywords: in-venue entertainment, interactive music, branded media, customer engagement, digital jukebox, background music, retail music solutions, consumer interaction, shared spaces technology, PlayNetwork, TouchTunes, in-store media, location-based entertainment, music technology, brand experience, commercial music services, digital out-of-home media, interactive entertainment