Nuzzera GmbH

Nuzzera GmbH

Central news platform that offers free journalists the opportunity to publish articles directly and independently at the same time aggregating content from established news houses and local newspapers.

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Total Funding000k

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Source: Dealroom estimates

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Nuzzera positions itself in the digital media market as a centralized news platform, operating with the slogan "Your Spotify for News and Magazines." Founded in 2018 by Janine Perkuhn and Marco Herzog, the company aims to reshape news consumption. It is supported by the Google Digital News Initiative, the Startup Incubator Berlin, and the EU. The co-founding team's background includes product management, with Marco Herzog having held product manager roles at bonify and Project A Ventures before co-founding Nuzzera. He holds degrees in mechanical engineering from Beuth Hochschule für Technik Berlin and Otto-von-Guericke-Universität Magdeburg.

The company functions as a two-sided marketplace. It provides a platform for freelance journalists to publish their work directly, while also aggregating content from established news organizations and local papers. This model is designed to offer a wide spectrum of content, from global to hyperlocal news and from mainstream to niche subjects. Nuzzera operates on a freemium basis, generating revenue through premium content access. The core of its service is a machine learning algorithm that personalizes the news feed for each user. This technology analyzes implicit user feedback to tailor content, aiming to broaden readers' perspectives and avoid the creation of filter bubbles. By focusing on a personalized user experience, the platform addresses the challenges of information overload in the digital age.

The business identifies as a software and infrastructure provider with a strong focus on machine learning. Its stated purpose includes the development, operation, and marketing of digital platform products and services related to digital media. The platform's structure, which empowers independent journalists and offers a personalized experience for readers, presents a distinct approach within the traditional news industry. The company was registered in 2019 with Alexandru Eduard Popa also listed as a managing director alongside Herzog and Perkuhn, though Popa is no longer in that role as of late 2020.

Keywords: news aggregation, digital media platform, personalized news, machine learning algorithm, freelance journalism, media technology, freemium model, content personalization, Startup Incubator Berlin, Google Digital News Initiative, news consumption, two-sided marketplace, user-centric content, information discovery, digital publishing, media disruption, hyperlocal news, niche topics, Janine Perkuhn, Marco Herzog

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