Nuua

Nuua Inc. positions itself as a travel technology company in South Korea, focused on overhauling the flight distribution market through artificial intelligence and data. The company was founded by CEO Seo Deok-jin, who, along with other co-founders, has prior experience in launching global services and successful M&A exits. This background informs Nuua's strategy to address inefficiencies in the travel industry.

The firm's core business revolves around B2B and B2C digital travel solutions. Its primary clients are travel agencies, ranging from small to medium-sized enterprises to larger companies like Woori Card, who are looking to sell flight tickets without the significant manual effort and outdated systems traditionally required. Nuua's revenue is generated by providing these agencies with its proprietary software and booking solutions. A key milestone for the company was a Series A funding round of approximately $10 million, intended to enhance its AI services and expand its partnerships.

Nuua's flagship product is a flight aggregation and booking platform that unifies Global Distribution System (GDS), New Distribution Capability (NDC), and Low-Cost Carrier (LCC) content into a single, integrated API. This allows clients to search, book, and manage flights from over 100 sources in one interface. A distinct feature is its high-level NDC certification from the International Air Transport Association (IATA), making it the first in Korea and seventh globally as a system provider to achieve this. The platform is complemented by "NUUA Office," a back-office software solution designed to automate up to 80% of operational tasks for travel agencies, including ticketing, reissuing, and cancellations. For consumers, Nuua also offers a suite of mobile travel companion apps, such as an AI-based restaurant finder and a subway navigation tool for various Asian cities.

Keywords: flight booking API, travel technology, GDS integration, NDC aggregator, LCC content, airline distribution, travel agency software, back-office automation, B2B travel solutions, Seo Deok-jin, flight booking engine, airline retailing, travel-tech, AI travel, automated ticketing, NUUA Office, travel companion app, Woori WON Travel