Sperri

Halifax-based Sperri, founded in 2019, is a direct-to-consumer and retail company operating in the medical nutrition and plant-based food sectors. The company was co-founded by Gregg Curwin, an experienced entrepreneur and the President & CEO of Novagevity, and Dr. Mary Lynch, a physician and pain management specialist. The idea for Sperri originated from Dr. Lynch's clinical experience, where she observed patients struggling with existing meal replacements due to high levels of processed sugars, dairy, gluten, and soy protein. This led to a collaboration with Curwin to create a tolerable and effective nutritional solution.

Sperri produces and sells what it describes as Canada's first organic, non-GMO, and allergen-free plant-based meal replacement beverage. The product is formulated to serve as a sole source of nutrition, targeting individuals who have difficulty consuming solid food, those with specific dietary restrictions, or busy consumers seeking a convenient meal. The business operates on a core philosophy of "food is medicine," aiming to provide products that can be integrated into primary care treatments. Revenue is generated through direct online sales via its website and Amazon, as well as through retail channels including major grocery stores like Loblaws and Sobeys, pharmacies, and some hospitals in Canada.

The company's meal replacement shakes come in multiple flavors and are designed by a team of physicians, dietitians, and health specialists. Each 330 mL bottle provides 330 calories, 16 grams of protein derived from a blend of pea and hemp, and includes 24 vitamins and minerals. A key differentiator is its formulation, which is free from common allergens such as dairy, soy, gluten, and nuts, and contains no artificial ingredients, preservatives, or sweeteners. The product adheres to Health Canada's regulations for meal replacements. Following a recent investment round led by Nàdarra Ventures and supported by Invest Nova Scotia, Sperri is expanding its operations into the US market.

Keywords: medical nutrition, plant-based meal replacement, allergen-free, organic beverage, direct-to-consumer, food as medicine, clinical nutrition, pea protein, hemp protein, liquid nutrition, dietary supplement, Canadian food tech, health and wellness, nutraceuticals, sole-source nutrition, digestive health, chronic condition diet, gluten-free, dairy-free, soy-free