Earned

Earned operates as a specialized, technology-driven wealth management platform designed exclusively for physicians. The company was established in 2021 by CEO John Clendening in partnership with the venture catalyst firm Juxtapose, with Alex Garabedian and Jack Chung also credited as co-founders. Clendening possesses extensive experience in wealth management, having served as CEO of Blucora, a tax-focused wealth management technology business, and as a senior executive at Charles Schwab for over a decade.

The firm addresses the distinct financial complexities faced by physicians, who often enter their careers with significant debt—averaging $300,000—and have a shorter time frame to accumulate wealth for retirement compared to other high-earning professionals. Earned provides a comprehensive, or "full stack," suite of advisory services that covers every major area of a physician's financial life. This includes investment management, tax planning, insurance, debt management, career and compensation advice, and trust and estate planning. Clients are connected with a Certified Financial Planner (CFP) who has been specifically trained to handle the financial situations of doctors. The company's business model is built on leveraging a proprietary data-driven wealth engine. This technology uses predictive algorithms to deliver personalized and optimized financial outcomes, aiming to maximize wealth creation and mitigate losses for its clients.

Since its launch, the company, which initially operated under the name Forme Financial, has expanded its services to physicians across 24 states. In a significant milestone, Earned secured $12 million in a Series A funding round in April 2023. The round was co-led by Hudson Structured Capital Management and Breyer Capital, with continued participation from Juxtapose, underscoring investor confidence in its vertical-specific approach to wealth management.

Keywords: wealth management for physicians, financial planning for doctors, physician finance, medical professional wealth advisory, John Clendening, Juxtapose, specialized financial services, investment management for doctors, tax planning for physicians, debt management for medical professionals, retirement planning for doctors, physician burnout, full stack financial services, data-driven wealth management, Forme Financial, Hudson Structured Capital Management, Breyer Capital, high-net-worth individuals, vertical SaaS, fintech