
NEWORLD Japan
Online sales and global distribution for Japanese artisans.
Date | Investors | Amount | Round |
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- | investor | €0.0 | round |
N/A | €0.0 | round | |
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N/A | €0.0 | round | |
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N/A | €0.0 | round | |
N/A | €0.0 | round | |
N/A | Series B | ||
Total Funding | 000k |
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NEWORLD Japan champions the mission of elevating Japanese brands to global prominence. The company provides comprehensive online distribution support for Japanese craft and manufacturing businesses, addressing everything from product planning and digital content creation to sales and marketing strategy. This includes managing logistics and customer support to provide an end-to-end service. The business model is centered on acting as a bridge between Japanese artisans and consumers, both domestically and internationally, telling the stories behind the products.
Founded on November 1, 2013, by Yasuhiro Ide in Fukuoka, the company initially launched a fashion media site before pivoting to e-commerce and eventually focusing on Japanese crafts. A significant milestone was the launch of the e-commerce site "CRAFT STORE" in 2017, which showcased Japanese tableware and lifestyle goods. The company has also developed its own private brands like "eni" and "tayfull". NEWORLD Japan supports manufacturers in crowdfunding campaigns on platforms like Makuake, having helped raise over 1.1 billion yen. To expand its international reach, a branch was established in Taiwan in February 2023 to facilitate market research and testing. In June 2025, NEWORLD Japan became a wholly-owned subsidiary of Bless Holdings Co., Ltd., aiming to establish a next-generation trading company model connecting Japan with the world, particularly North America.
The company serves Japanese manufacturing and craft enterprises, helping them overcome challenges in reaching customers and improving profit margins. It operates by planning and producing D2C brands, providing digital marketing, and offering domestic and international crowdfunding support. This support extends to overseas market research, cross-border marketing, and logistics, enabling Japanese brands to test and enter global markets.
Keywords: Japanese crafts, e-commerce support, global distribution, product marketing, brand development, crowdfunding support, D2C consulting, artisan manufacturing, cross-border commerce, digital marketing, supply chain support, product planning, market entry, craft promotion, made-in-Japan, online retail, international sales, brand consulting, content creation, consumer goods marketing