NETMUMS LIMITED

NETMUMS LIMITED

Online platform for mothers to learn and discuss what it is like to be a mother, and how to take care of a child.

  • Edit
Get premium to view all results
DateInvestorsAmountRound
investor

€0.0

round
N/A

£2.0m

Late VC
Total Funding000k

Financials

Estimates*

Get premium to view all results
Edit
Revenues, earnings & profits over time
GBP2017201820192020202120222023
Revenues0000000000000000000000000000
% growth(27 %)8 %(16 %)(34 %)31 %(25 %)27 %
EBITDA0000000000000000000000000000
% EBITDA margin18 %19 %(8 %)(23 %)(1 %)(57 %)-
Profit0000000000000000000000000000
% profit margin15 %12 %(14 %)(43 %)(16 %)(86 %)(5 %)
EV0000000000000000000000000000
EV / revenue00.0x00.0x00.0x00.0x00.0x00.0x00.0x
EV / EBITDA00.0x00.0x00.0x00.0x00.0x00.0x00.0x
R&D budget0000000000000000000000000000
R&D % of revenue90 %84 %99 %75 %---

Source: Company filings or news article

Notes (0)
More about NETMUMS LIMITED
Made with AI
Edit

NETMUMS LIMITED operates as a comprehensive online parenting community in the United Kingdom, established in 2000. It was founded by Siobhan Freegard, Cathy Court, and Sally Russell, three mothers who met at a playgroup in Harrow, London, and envisioned the internet as a tool to connect local parents. Freegard had a background in marketing, while Court and Russell had experience in food technology and environmental sciences, respectively. The platform began as a single local site for Harrow and progressively expanded to a network of over 150 local sites across the UK.

The core of Netmums' service is providing a digital space for parents to find information, support, and entertainment. The platform's content covers a wide array of topics, including pregnancy, baby development, childcare, and activities for families. A key feature is the 'Coffee House' web forum, launched in 2004, which allows millions of registered members to exchange advice and build friendships. The business model relies heavily on advertising, offering brands various ways to reach a large and engaged audience of UK families. Revenue is generated through sponsored content, display advertising, product testing packages, and co-branded product design services. Netmums provides a range of advertising packages, from free local business listings to comprehensive campaigns that leverage its social media presence and user-generated content.

Over the years, Netmums has achieved significant milestones and undergone several ownership changes. By 2011, the site had reached 1 million registered members. Shortly after, the founders sold the company to the European media company Aufeminin Group, which was later acquired by the TF1 Group. In 2014, the three founders were awarded OBEs for their services to families. Subsequently, as part of a larger transaction, Netmums was acquired by Reworld Media in 2022. The platform distinguishes itself by offering a free Parent Supporter Service, which includes access to health visitors and other experts who provide one-on-one support to parents, demonstrating a commitment to user well-being that extends beyond a typical content and forum model.

Keywords: parent community, UK parenting website, online forum, local parent network, family support, pregnancy advice, childcare information, parent resources, digital media, brand advertising, Siobhan Freegard, family activities, mother support groups, social support, parenting content, local listings, Aufeminin Group, TF1 Group, Reworld Media, parent engagement

Analytics
Unlock the full power of analytics with a premium account
Track company size and historic growth
Track team composition and strength
Track website visits and app downloads

Tech stack

Group
Tech stackLearn more about the technologies and tools that this company uses.
Book a Demo