Neki

Neki, a Zaragoza-based company founded in 2014 by Raúl Novoa, specializes in developing GPS tracking devices aimed at enhancing the safety of vulnerable individuals. Novoa, who serves as the company's CTO, brings a background in consulting for major companies to his role. The firm primarily targets families of elderly people, particularly those with early-stage Alzheimer's or dementia, offering them peace of mind through location tracking.

The company's product line includes GPS-enabled watches and pendants that allow family members to monitor the user's location in real-time via the Nock mobile and web application. These devices are designed to be discreet and non-stigmatizing, resembling everyday accessories. Key features include geolocation with no distance limits, the ability to make and receive calls, an SOS button that sends an alert and location to emergency contacts, and the creation of customizable security zones that trigger notifications when a user enters or exits them. Beyond individual families, Neki also provides its technology solutions to telecare companies, public health systems, and nursing homes to help manage patients who may wander.

Neki's business model is based on selling the physical devices, which come with a pre-configured SIM card, bundled with a subscription service for the tracking platform. The service allows multiple family members to access the location data simultaneously. The company has secured $257K in funding through two rounds, with investors including Ship2B and Startupxplore. In June 2025, Neki was acquired by SaveFamily, marking a significant milestone in its corporate journey.

Keywords: GPS tracking, elderly care, personal safety, Alzheimer's support, dementia care, location-based services, telecare solutions, SOS device, personal GPS tracker, senior safety, remote monitoring, assistive technology, wandering management, wearable technology, family safety, Nock app, Raúl Novoa, SaveFamily, Ship2B, Startupxplore