Narchie
The homeware marketplace app, where a new generation of decor enthusiasts can buy, sell, and connect.
| Date | Investors | Amount | Round |
|---|---|---|---|
| - | investor | €0.0 | round |
| investor investor investor investor | €0.0 | round | |
| N/A | £513k | Seed | |
| Total Funding | 000k | ||
| USD | 2022 | 2023 |
|---|---|---|
| Revenues | 0000 | 0000 |
| EBITDA | 0000 | 0000 |
| Profit | 0000 | 0000 |
| EV | 0000 | 0000 |
| EV / revenue | 00.0x | 00.0x |
| EV / EBITDA | 00.0x | 00.0x |
| R&D budget | 0000 | 0000 |
Source: Dealroom estimates
Related Content
Narchie operates as a social marketplace application focused on the homeware and interiors market, positioning itself as a platform for sustainable commerce. The company was founded in London, United Kingdom, in 2021 by Harriet Wetton. The founding emerged from a surge in interest in home interiors during the pandemic, which saw many individuals starting independent brands or sourcing secondhand pieces, highlighting a need for a unified platform.
The business functions as a visually-driven, mobile-first marketplace where users can buy and sell homeware. It caters to decor enthusiasts, people looking to sell secondhand items, and small independent homeware brands. The platform's business model is based on transaction fees; it charges sellers a 10% commission on the total sale amount, which includes the cost of shipping. This structure aims to facilitate a circular economy for homeware, connecting buyers directly with a wide array of sellers, from individuals clearing out items to emerging designers.
Narchie's service is an app that allows users to create shoppable profiles, presenting items in a moodboard-style, scrollable feed, similar to social media interfaces like Instagram. This design fosters a community where users can discover, buy, and sell unique, secondhand, and independently made homeware pieces, ranging from vintage furniture to handmade ceramics. The platform's features include the ability to follow specific sellers, and an explore page that personalizes content based on user engagement and preferences. A key milestone for the company was securing £475K (approximately $650K) in a pre-seed funding round in August 2021, led by Episode 1 Ventures, to expand its product, engineering, and community support teams.
Keywords: homeware marketplace, social commerce, sustainable interiors, secondhand furniture, independent designers, decor app, circular economy, vintage homeware, peer-to-peer marketplace, home furnishings, online marketplace, Narchie, Harriet Wetton, Episode 1 Ventures, London startup, mobile marketplace, home decor, interior design, shoppable profiles, moodboard