
Musician Audience Organizer
Chain of live music venues across China.
Date | Investors | Amount | Round |
---|---|---|---|
N/A | €0.0 | round | |
$2.9m | Series A | ||
Total Funding | 000k |
MAO Livehouse is a prominent live music venue brand in China, operated by Century Yuemeng (Beijing) Culture Media Co., Ltd. It established its first location in Beijing in 2007 and has since expanded into the country's first chain of live houses. The initial Beijing venue, founded by Li Chi, became a cornerstone of the local rock music scene, known for its high-quality sound system and warehouse-like aesthetic. However, the original Beijing location faced closure in 2016 due to rising rental costs.
Despite the closure of its flagship venue, the MAO brand continued to grow under a different operational structure, which had been a point of contention involving the original founder and former partners over trademark rights. Today, MAO Livehouse operates in ten cities across China, including major hubs like Shanghai, Guangzhou, Chengdu, and Hangzhou. The venues host a wide variety of musical acts, from local and national artists to international performers, covering genres such as rock, pop, and electronic music.
The business model centers on ticket sales for live performances and likely includes revenue from bar and beverage sales. The venues cater to music fans and promoters, providing a platform for both established and emerging artists to connect with audiences. Capacities vary by location, with some venues able to host several hundred attendees.
Keywords: live music venue, China music scene, concert hall, livehouse chain, rock music, pop music, electronic music, artist performances, music promotion, Beijing music, Shanghai nightlife, Guangzhou events, live entertainment, concert promoter, music venue management, Chinese entertainment, live shows, touring artists, event space, cultural venue