Multiply My Leads
Real estate SaaS platform for lead aggregation.
| Date | Investors | Amount | Round |
|---|---|---|---|
| investor | €0.0 | round | |
* | $500k | Seed | |
| Total Funding | 000k | ||
Uniplatform Tech Private Limited operates Multiply My Leads, a Software-as-a-Service (SaaS) platform for the real estate market, designed to streamline lead generation for brokers, agents, and developers. The company was founded in 2014 by Rohit Manghnani, an FMS MBA graduate; Amit K Jaiswal, a B.Tech from IIT Kanpur; and Iccha Manghnani, a PGDBA from XLRI. They launched Uniplatform Tech in 2015 to develop technology that could change traditional real estate sales processes.
The platform enables users to post property listings to multiple real estate websites and social media channels simultaneously, aggregating all incoming leads into a single, centralized smart CRM. Key features include contact management, SMS lead generation, and integration with Truecaller. This B2B lead multiplier platform is accessible via its website and a dedicated Android application. By consolidating leads from various online and offline sources, it helps real estate professionals to close deals more efficiently. The business model is platform-based, creating value by facilitating exchanges between real estate professionals and potential customers. As of January 2020, the platform was bringing 15,000 unique customers each month to its over 5,000 active brokers.
Headquartered in Gurugram, India, the company has secured $536K in total funding over three rounds, with its latest seed round in November 2019 raising $265K. Investors include Frontline Strategy, SucSEED, and several angel investors. Uniplatform Tech also operates LoanAlexa.com, which provides home loan services in partnership with 42 banks and HFCs. While one source indicates the company is out of business as of August 2022, another states its CIN status is active.
Keywords: real estate SaaS, lead generation platform, property technology, lead aggregation, real estate CRM, B2B real estate, proptech India, Uniplatform Tech, Rohit Manghnani, Amit K Jaiswal, Iccha Manghnani, real estate broker tools, multiple listing service, lead management software, real estate sales platform, property listing syndication, mobile real estate app, real estate marketing automation, LoanAlexa