Mooto Holdings

Mooto Holdings Ltd. is a private equity and business advisory firm based in Lusaka, Zambia, dedicated to supporting small and medium enterprises (SMEs). Founded in 2012 by Mwala Mooto, the firm focuses on empowering entrepreneurs through equity investment, business development, and management services. Mwala Mooto, a professional accountant, started the firm after gaining experience at the Citizens Economic Empowerment Commission and the British Council, with the goal of providing SMEs with the resources needed to scale.

The company operates with a mission to create an accessible private fund that offers finance and specialized business support. Its services include business planning and strategy, financial management, market analysis, fundraising, and digital innovation. Mooto Holdings serves a diverse client base, providing outsourced business development and management to various organizations. The firm also runs an Investment Preparation Program (IPP), a mentorship initiative designed to help high-potential SMEs in countries like Zambia, Malawi, Tanzania, and Kenya become investment-ready.

The firm's investment portfolio, valued at $1 million, includes interests in agriculture, fintech, and consultancy. A notable venture was Mooto Foods Ltd, a poultry enterprise that was later closed due to high operational costs. The infrastructure from this venture was repurposed to establish Mooto College of Business, which offers training in professional accountancy qualifications, reflecting the founder's background.

Keywords: private equity, business advisory, SME support, investment firm, Zambia, business development, financial management, entrepreneur empowerment, equity investment, business planning, fundraising, Mwala Mooto, agriculture investment, fintech investment, business consultancy, SME mentorship, sustainable growth, market analysis