Mobile Pulse
Broadband measurement and analysis software solutions for customers to manage mobile devices and telecom expenses.
| Date | Investors | Amount | Round |
|---|---|---|---|
| N/A | €0.0 | round | |
| N/A | €0.0 | round | |
| N/A | €0.0 | round | |
| N/A | €0.0 | round | |
$250k | Debt | ||
| Total Funding | 000k | ||
Mobile Pulse, Inc. operates as a mobile analytics firm, providing specialized broadband measurement and analysis solutions. Founded in 2011 by Christine Ekman and Andrew MacFarlane, the company addresses the need for reliable and comparable data on wireless network performance. Ekman’s extensive background in the telecommunications sector, including roles in M&A at Nortel and as a broadband network engineer, along with her advisory work for tech start-ups, provided a strong foundation for the company's focus on network intelligence.
The company's business model is centered on collecting mobile network performance data and providing it as a service to enterprise and government clients. These organizations utilize the insights to validate carrier performance, inform policy, and manage telecom expenses. [3, 5.5] For instance, Mobile Pulse has been contracted by government bodies, such as the state commissions in Nebraska and Arizona, to independently measure and map mobile broadband availability and quality.
The core of Mobile Pulse's service is a proprietary software application that users install on their mobile devices. This application runs passively in the background, periodically conducting tests and collecting anonymous data related to network performance, location, and device type. The technology is designed to have a minimal impact on the user's device, with built-in safeguards to limit data consumption and prevent battery drain. The aggregated, anonymized data is then processed and delivered to clients through a web-based dashboard featuring detailed maps, comparative analytics, and downloadable reports, empowering them with actionable intelligence on wireless carrier performance.
Keywords: mobile analytics, broadband measurement, network performance, wireless carrier data, telecom expense management, mobile network intelligence, data collection, market research, government contracting, mobile broadband analysis, network quality, wireless analytics, telecom data, mobile insights, device intelligence, network testing, mobile performance monitoring, crowdsourced data, telecom audit