MinHash

MinHash operated as a privately-held entity in the Media and Information Services sector, focusing on B2B clients. Founded in 2014 and headquartered in Palo Alto, California, the company developed a specialized online marketing tool.

The core offering was a web-based platform designed to detect and analyze trending topics across a wide array of media sources. This service enabled client companies to identify and respond strategically to the latest market conversations and online trends. Functionally, the business also provided a platform for web crawling solutions, positioning itself as a data-centric service for marketers. The business model centered on providing this tool to other companies seeking a competitive edge through timely market intelligence.

The company's trajectory was marked by an early investment from Start Smart Labs, which supported its initial growth phase. A significant milestone in its corporate history occurred on December 14, 2015, when MinHash was acquired by Salesforce for an undisclosed amount. The acquisition was part of Salesforce's strategy to integrate more AI-driven platforms into its ecosystem, with MinHash being identified as an AI platform at the time of purchase. Following the acquisition, the company was integrated into Salesforce and ceased to operate as an independent entity. Keywords: MinHash, web crawling, trending topic detection, media monitoring, B2B marketing tool, online marketing, market intelligence, media services, Salesforce acquisition, Start Smart Labs, data analysis, AI platform, Palo Alto startup