Milkman Deliveries

Milkman Technologies, founded in 2015 by Antonio Perini and Tommaso Baù, originated as a last-mile delivery service in Milan aimed at providing precise, scheduled deliveries for consumers. Antonio Perini, the CEO, brought his experience from the Boston Consulting Group, while Tommaso Baù, the COO, contributed his background as a manager at the same firm. Their shared experience in management consulting likely informed the company's pivot from a direct-to-consumer delivery model to a B2B technology provider. The initial service, Milkman, focused on offering specific 30-minute delivery windows, a feature that was uncommon in the Italian market at the time.

Recognizing the underlying technological strength of their operations, the founders transitioned the company into Milkman Technologies, a SaaS provider for the logistics and retail sectors. The company now offers a sophisticated, AI-powered, cloud-based platform designed to manage the entire delivery journey from the first to the last mile. Its clientele consists of large retailers and logistics operators, such as Poste Italiane, who utilize the platform to enhance their delivery operations. The business model is centered on licensing its software, which helps clients automate manual processes, optimize delivery routes using historical data, and manage complex logistics, including depot operations and handling exceptions.

The core offering is the Milkman Last Mile Platform, a modular and ready-to-install solution that provides end-to-end automation. Key features include advanced route planning, real-time geocoding to reduce costs, and enhanced visibility through user-friendly tracking and reporting dashboards. A significant differentiator is its focus on the recipient's experience, allowing for precise delivery scheduling and transparent communication, which were hallmarks of its original consumer-facing service. The platform's availability on the SAP® Store further extends its reach to a global base of enterprise customers, integrating directly into their existing systems. This strategic evolution from a local delivery startup to a global logistics technology company showcases a deep understanding of the operational challenges within the last-mile sector.

Keywords: last-mile delivery, logistics software, SaaS, route optimization, delivery management, supply chain technology, e-commerce logistics, delivery automation, fleet management, retail technology