MightySignal
Mobile application index that enables businesses to make sense of data patterns generated by mobile app companies.
| Date | Investors | Amount | Round |
|---|---|---|---|
| N/A | €0.0 | round | |
| investor investor investor investor investor investor investor investor investor investor investor | €0.0 | round | |
$1.5m | Seed | ||
| Total Funding | 000k | ||
MightySignal operates as a market intelligence platform focused on the mobile application ecosystem, providing data primarily to business-to-business clients. The company was founded in 2014 by Shane Wey and Jason Lew. Initially starting as a B2B lead generation startup, the firm pivoted to concentrate on mobile app and software development kit (SDK) intelligence. This allows clients to track which SDKs are installed in various mobile apps, monitor mobile advertising campaigns, and gain insights into competitor strategies.
The platform's services are delivered through a web portal, an API, and a Salesforce integration, enabling sales and marketing teams to use the data for lead generation, account-based marketing, and competitive analysis. MightySignal's proprietary technology analyzes millions of iOS and Android apps, tracking SDK installations and ad placements to provide real-time data. This intelligence helps developers and businesses understand market trends, identify new opportunities, and make informed decisions about their mobile strategies.
The company secured approximately $4.6 million in funding over several rounds, with investors including Draper Associates, Vulcan Capital (Paul Allen's firm), and Tim Draper. In May 2020, MightySignal acquired AppMonsta, an app market data API provider, to enhance its data scraping capabilities. A significant transition occurred in 2018 when the founding team was acqui-hired by Instacart, and Ryan Buckley, former CEO of Scripted, was brought in as CEO to lead MightySignal under new ownership. Subsequently, in July 2021, MightySignal was acquired by the UK-based mobile app management firm Airnow for a reported $4.5 million, integrating its SDK intelligence to create a more comprehensive mobile data solution. Keywords: mobile app intelligence, SDK tracking, ad intelligence, mobile market data, competitive mobile analysis, app analytics, lead generation, account based marketing, API data, Salesforce integration, AppMonsta acquisition, Airnow acquisition, Shane Wey, Jason Lew, Ryan Buckley, mobile strategy, iOS analytics, Android analytics, app monetization, user acquisition data