Midea

Hangzhou Meijian Technology Co., Ltd., operating under the name Meijian, was established in 2016 and is headquartered in Hangzhou, China. The company was founded by CEO Ruan Hao. Meijian has positioned itself as a specialized service provider in the soft decoration design sector, securing multiple funding rounds, including an angel round in August 2016 from Fancheng Capital, a Series A in July 2017, and a Series A+ in July 2018 from investors like Huachuang Capital and Volcanic Stone Capital.

Meijian operates a professional soft furnishing design tool and procurement service platform available through its website (meijian.com) and dedicated mobile apps. The business targets interior and soft furnishing designers, providing them with digital tools to streamline their creative and procurement processes. The platform's business model appears to be centered on providing a comprehensive suite of tools, which includes both free and potentially premium features, alongside facilitating procurement from suppliers. The company earns revenue through high commission rebates on procurement and likely offers enterprise-level subscriptions for teams.

The core of Meijian's offering is a 2D cloud-based design platform that helps designers create proposals and presentations efficiently. Key functionalities include a vast library of design materials, product templates, automatic image background removal, and one-click replacement of items within a design. The platform aims to reduce design time significantly, allowing users to produce design schemes and presentations in minutes. Furthermore, it incorporates AI-powered features for creating marketing materials and commercial photography, and an 'infinite canvas' feature to generate full-house renderings. For procurement, the platform provides a large selection of products, allowing designers to purchase brand items at procurement prices and automatically generate shopping lists.

Keywords: soft decoration design, interior design software, 2D cloud design, furniture procurement, design platform, home decor tool, FF&E software, design proposal tool, material library, home furnishings, Ruan Hao, Hangzhou Meijian Technology, interior design procurement, design visualization, AI design assistant, marketing material generator, online design tool, home staging software, decoration design, furnishing layout