Metaplace
Fast-paced and venture-funded startup developing social games.
| Date | Investors | Amount | Round |
|---|---|---|---|
| N/A | €0.0 | round | |
| investor investor investor investor | €0.0 | round | |
| N/A | €0.0 | round | |
N/A | Acquisition | ||
| Total Funding | 000k | ||
Metaplace was a venture that initially developed a browser-based platform for user-generated virtual worlds. The company provided tools that allowed users to create, share, and monetize their own multiplayer online games and virtual spaces directly in a web browser, utilizing Flash technology. The target market was broad, encompassing casual gamers, aspiring game developers, and users interested in social virtual experiences. The initial business model was centered around the consumer-facing platform, likely intending to generate revenue through virtual goods, premium creation tools, or a share of user-generated content sales.
In late 2009, the company announced the closure of its public-facing user-generated content platform. The company then pivoted its strategy, shifting focus from a community platform to leveraging its proprietary technology for the development of social games. This change in direction moved the company into the burgeoning social gaming market on platforms like Facebook. The company was eventually acquired, and its original platform and subsequent games are no longer operational.
Keywords: virtual worlds, user-generated content, browser-based games, social gaming, online platform, game development, Flash technology, MMO, virtual economy, social network.