Mars Finance

Mars Finance (huoxing24.com) operates as a prominent information and data service platform within the blockchain and cryptocurrency sector, headquartered in China. The company was established in 2018 by Fred Wang (Wang Feng), the founder of the gaming company Linekong Interactive (Lán Gǎng Hù Dòng), and Shang Silin, the former co-founder of *Caijing Tianxia* weekly. Wang, with over two decades of experience in the internet and gaming industries, leveraged his background to launch Mars Finance, identifying the burgeoning need for reliable information in the Web3 space.

The firm launched on February 8, 2018, and rapidly secured A-round financing by March of the same year from investors including IDG Capital, OKEx, and Matrix Partners China (Mingshi Capital), achieving a valuation of 150 million RMB just a month after its inception. This was followed by an A+ round and a subsequent financing round that brought its valuation to $200 million, with notable investors like Binance and Huobi Global Ecosystem Fund participating. This swift capital infusion underscores the market's confidence in the platform's strategic direction.

The core business of Mars Finance revolves around providing comprehensive blockchain-related content. Its platform, accessible via PC and mobile, delivers 24-hour news coverage, industry trend analysis, digital currency market data, and insights into new token dynamics. A key feature is the "Wang Feng Shi Wen" (Wang Feng's Ten Questions), an interview series hosted by the founder himself, which has featured prominent figures in the crypto and investment communities, significantly boosting the platform's influence. The business model appears to be centered on media influence, strategic partnerships, and potentially consultancy or advisory services. The company also established Consensus Lab, a blockchain investment subsidiary, and collaborates with developer communities like CSDN to foster a technical ecosystem.

Mars Finance serves a broad audience ranging from individual crypto investors and traders to institutional clients and developers who require timely and filtered information to navigate the volatile digital asset market. By offering in-depth analysis, market data, and high-profile interviews, the platform positions itself as a critical information hub, enabling its clients to access curated insights for investment and development decisions.

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