makr

Makr was a digital creativity application for iOS that allowed users to design and create custom-branded materials. The app was developed for today's DIY and maker generation, offering a range of templates and design tools for creating items like business cards, invitations, stickers, labels, t-shirts, and tote bags. Founded by Ellen Johnston, the concept for Makr grew out of a desire to make user-friendly design tools more accessible and affordable.

The platform targeted small businesses and creative entrepreneurs, enabling them to produce their own branding and marketing materials without needing professional design software. Users could upload their logos or create new imagery within the app. In 2014, Apple named Makr a Best App of the year. The application was later extended to the iPhone, expanding its capabilities to include customizable tees, totes, and temporary tattoos. A key feature was the integration with physical stores, allowing users to design their products in the app and pick up the final printed items at a local Staples. In April 2015, Staples acquired the Makr app to bolster its mobile commerce and print-on-demand services. The acquisition was intended to provide Staples with a design-focused offering and connect with the Makr community.

Keywords: mobile design app, custom printing, DIY branding, creative tools, personalized products, small business marketing, print-on-demand, graphic design app, iOS application, custom materials, logo creation, business cards, custom apparel, Staples acquisition, mobile commerce