LYA Protect

Based in Lyon, France, LYA Protect operates within the InsurTech sector, providing digital tools for insurance intermediaries. The company was established in 2018 by co-founders Arnaud Fournier and Amaury Tramoni. Fournier and Tramoni drew upon their collective 15 years of experience at the insurance wholesaler APRIL to create a platform aimed at democratizing artificial intelligence and data science for independent brokers. They envisioned a future where the human element of professional advice is augmented by digital efficiency, addressing new customer expectations and regulatory shifts.

LYA Protect has developed a software platform designed to streamline the management of insurance and protection products between policyholders, brokers, and insurers. The core offering, Lya Courtage, functions as a specialized Customer Relationship Management (CRM) system for the insurance brokerage industry. This platform centralizes client information, automates sales processes, and includes tools for compliance and data analysis. Key features include a multi-company product comparator, automated quote generation, compliance document generation (such as FIC and FIL), and a client portal for document sharing and electronic signatures. The system is designed to integrate with third-party applications like Aircall for telephony and Nylas for email synchronization, enhancing workflow efficiency.

The company's business model is centered on providing its platform to a range of clients, including insurance brokers, general agents, wealth management advisors, mutual insurance companies, and wholesale brokers. Revenue is generated through this B2B SaaS model. LYA Protect has secured funding to support its growth, including a €2 million round in September 2023 from historical investor Kreaxi and over 20 brokerage clients. This followed an earlier funding round of €550,000 in 2020. The firm utilizes artificial intelligence to personalize customer journeys, automate sales, and centralize data, aiming to help intermediaries enhance their advisory capacity.

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