Lunatic Monkey

Lunatic Monkey operates as a Customer Relationship Intelligence (CRI) software developer, positioning itself to address inefficiencies in sales and customer service workflows. The company was established in 2023 and is headquartered in Salvador, Brazil. The founding team, which includes CEO Vinicius Angelini and CPO Luciano Aquino, leveraged their direct experience with the challenges of customer relationship management to inform the product's development. Angelini's background includes roles in customer success and sales at Sympla and sales and market intelligence at Ambev, while Aquino brings product experience from companies like Creditas and 4all.

The company's core offering is a platform that uses a proprietary AI, named Cesar, to analyze customer interactions, primarily through WhatsApp, and automatically update CRM systems. This service is designed to eliminate manual data entry for sales and post-sales teams, aiming to increase productivity. For management, the platform provides structured insights and metrics derived from customer conversations, offering better visibility into the customer journey and team performance. The business model targets small and medium-sized enterprises, with a strategy to expand into marketing departments. Lunatic Monkey's platform integrates with various CRM and communication tools and emphasizes its compliance with data protection regulations like LGPD. In February 2025, the startup secured R$350,000 in a pre-seed funding round from investors including VENTIUR Smart Capital, ACI startups, and Prado Tech to accelerate market entry and product enhancement.

Keywords: Customer Relationship Intelligence, CRI, sales automation, CRM automation, WhatsApp integration, sales productivity, customer success, post-sales support, conversational analytics, business intelligence, SMB sales tools, martech, sales insights, customer journey visibility, lead qualification, data extraction, strategic analysis, VENTIUR Smart Capital, Vinicius Angelini, Luciano Aquino