Lumiere Project

Based in Hong Kong, Lumiere Project operates at the intersection of entertainment financing and blockchain technology, offering solutions to mitigate investment risks in the media sector. The company was conceptualized in 2016 by founder and CEO Patrice Poujol, who drew upon his extensive background in both the financial industry and film production to address the sector's transparency challenges. Poujol's academic work, including the world's first PhD on the application of blockchain in the creative media industries, forms the foundational basis of the company.

Lumiere Project's core business revolves around a model designed to de-risk entertainment investments for financiers, producers, and fans. The firm employs a strategy of testing intellectual property with audiences at a pre-script stage, thereby gauging potential success before significant capital is committed. For its clients, which include film directors, production houses, and investors, the company provides a suite of technological tools. A key product is Elemis, a proprietary ERP platform powered by blockchain, which facilitates transparent management of capital flows, fast production payments, and real-time monitoring of expenses for all stakeholders, including cast and crew. This system aims to reduce corruption and production costs.

Revenue generation is approached through multiple streams. The company tokenized its first film, "Papicha," in 2019, allowing investors to trade digital assets tied to the project. Furthermore, Lumiere has developed the "Lumiverse," a metaverse space for professionals and audiences to connect and collaborate, and an NFT marketplace for unique digital collectibles from the film and fashion industries, generating income before a film is even produced. The company has secured funding from notable investors including Animoca Brands and Brinc. Its engagement in the industry is marked by a presence at major film festivals like Cannes and collaborations with partners such as Rolling Stone Italy and Decentraland.

Keywords: film finance, entertainment investment, MediaTech, blockchain technology, movie investment, risk mitigation, production financing, intellectual property testing, capital flow management, transparent production, rights tokenization, film tokenization, NFT collectibles, metaverse, Lumiverse, Elemis, entertainment ERP, decentralized film finance, movie crowdfunding, audience engagement, Patrice Poujol