Localintel
Localintel is the world leader in location advantages marketing.
- Consulting
| Date | Investors | Amount | Round |
|---|---|---|---|
| - | investor | €0.0 | round |
N/A | Grant | ||
| Total Funding | 000k | ||
Localintel, founded in 2015 by Dave Parsell and Mehdi Amoui, operates as a location intelligence platform, providing online tools for economic development organizations. The company's inception in early 2016 stemmed from the founders' observation that many communities lacked the resources to effectively use technology for attracting businesses and talent. Dave Parsell, the CEO, brings two decades of experience in economic development and strategic planning from senior consulting and local government roles. CTO Mehdi Amoui has a background in software engineering and leading technical teams, while advisor Craig Parsell contributes over 30 years of experience from his time as a Managing Director at Accenture Plc, focusing on complex technology implementations.
The firm primarily serves economic development organizations, municipalities, and regions across the United States and Canada. Its client base is diverse, ranging from small rural villages with populations as low as 550 to large metropolitan areas and even state-level entities like the Texas Economic Development Corporation. Localintel's business model is centered on a Software-as-a-Service (SaaS) subscription, offering its tools for an annual fee. For instance, its Community Profile product has pricing plans starting from $1,200 per year.
The core of Localintel's offering is a suite of embeddable, interactive data visualization tools that clients can integrate into their own websites. These tools are designed to showcase a location's competitive advantages to attract businesses, investors, and talent. The platform transforms complex data into easily understandable insights covering areas such as location and infrastructure, workforce and education, economy and business climate, quality of life, and specific industry sectors. Localintel sources and automatically updates the data, relieving clients of this resource-intensive task. Key product features include the "Community Profile," which provides a snapshot of a location, and tools that highlight target industry sectors, commercial properties for sale or lease, and demographic data for market research. The company emphasizes a "marketing-first" approach, focusing on presenting data that positively frames a community's strengths to engage website visitors and generate leads.
Keywords: location intelligence, economic development, data visualization, municipal tools, community marketing, business attraction, talent attraction, site selection data, SaaS, economic data, workforce analytics, demographic data, investment promotion, market intelligence, community profile, GIS data tools, business retention, local economy, strategic planning tools