Propelo (Formerly LevelOps)

Founded in 2019 by Nishant Doshi, Propelo, originally named LevelOps, operates as an engineering excellence platform. The company rebranded in August 2021 to better reflect its mission of propelling engineering organizations to higher levels of performance. The founder's journey is rooted in firsthand experience with the challenges of managing large engineering teams. Doshi, a serial entrepreneur who previously founded and sold CirroSecure to Palo Alto Networks, served as VP of Engineering at Palo Alto Networks. This role, where he managed hundreds of engineers, highlighted the need for data-driven insights to measure and improve team productivity, leading to the creation of Propelo.

Propelo provides a platform that analyzes and distills data from over 40 DevOps tools to deliver actionable insights for software development teams. It serves engineering and DevOps leaders in medium to large enterprises, with a client roster that includes companies like Broadcom, CDK Global, and American Eagle Outfitters. The business model is centered on a Software-as-a-Service (SaaS) offering. The platform generates revenue by helping clients increase developer productivity, enhance software quality and security, and accelerate their time-to-market.

The core of Propelo's service is an AI-driven intelligence module combined with a no-code Robotic Process Automation (RPA) component. This allows the platform not only to identify bottlenecks and inefficiencies in the software delivery pipeline but also to automate workflows to address them. Key features include the calculation of DORA metrics, cycle time analysis, and insights into agile velocity and data hygiene. By connecting with tools like Jira, GitHub, Jenkins, and Azure DevOps, Propelo creates a unified view of the development lifecycle, enabling organizations to move beyond gut-based decisions to a data-informed approach. In January 2023, the company was acquired by Harness, a modern software delivery platform company, and is now integrated as the Harness Software Engineering Insights™ module.

Keywords: engineering excellence, DevOps intelligence, software delivery analytics, developer productivity, DORA metrics, engineering management platform, software development lifecycle analysis, AI-driven engineering insights, workflow automation, code quality, security insights, cycle time analysis, agile velocity, continuous integration analytics, continuous delivery analytics, tech debt visibility, software factory visibility, release monitoring, engineering ROI, pipeline triage