LevelEleven

LevelEleven

Performance management suite to reinforces key behaviors for sales and customer-facing teams.

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More about LevelEleven
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LevelEleven, founded in 2012 by Bob Marsh, provides a sales performance management platform designed to motivate and coach customer-facing teams. The company originated from an idea Marsh had while he was an executive at ePrize, where he recognized the need to change sales habits after implementing Salesforce. Marsh's extensive background in sales and sales management at companies like Xerox and ePrize shaped his understanding of motivating sales teams through competition. Initially, LevelEleven was spun off from ePrize on October 30, 2012, to focus on its flagship app, Compete, which gamified the sales process within Salesforce.

Operating as a Software-as-a-Service (SaaS) provider, LevelEleven serves businesses of all sizes, from mid-market to large enterprises. Its client roster has included prominent names such as Comcast, HubSpot, eBay, and Google. The company's business model is based on subscriptions, with pricing typically on a per-user, per-month basis. In March 2020, LevelEleven merged with Geopointe to form Ascent Cloud, a new entity aimed at providing a broader suite of solutions for sales and customer-facing teams. LevelEleven continues to operate as a key product line under the Ascent Cloud umbrella.

The platform is a performance management suite native to Salesforce that helps sales leaders drive key behaviors through gamification, real-time analytics, and structured coaching. Key features include personalized scorecards for reps and managers, contest creation, real-time leaderboards, and configurable coaching templates to conduct consistent one-on-one sessions. The system provides visibility into crucial KPIs, allowing teams to understand their goals and managers to make data-driven decisions to improve performance. By turning sales activities into actionable insights, the platform helps to increase CRM adoption and reinforces the behaviors that lead to revenue generation.

Keywords: sales performance management, sales gamification, sales coaching, Salesforce app, sales motivation, performance scorecards, sales contests, KPI tracking, Ascent Cloud, sales analytics, CRM gamification, Bob Marsh, sales team engagement, sales activity management, lead management, sales productivity, goal management, real-time feedback, sales leaderboards, coaching automation

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