Letsreach.co
Cross platform mobile application which gives you access to files across the mobiles and tablets of your friends.
| Date | Investors | Amount | Round |
|---|---|---|---|
| investor investor | €0.0 | round | |
N/A | Acquisition | ||
| Total Funding | 000k | ||
Letsreach.co operated as a peer-to-peer (P2P) online file sharing application, initially focusing on allowing users to discover and share music, apps, and games directly from their friends' mobile devices. The company was founded in 2014 in Delhi, India, by twin brothers Abhay and Akshay Pruthi, along with Ayush Verma and Ashish Kumar, who were fellow students at Netaji Subhas Institute of Technology. The core idea for the application came from Abhay Pruthi, who had prior startup experience at Instamojo, where he contributed to significant business growth. His background in growth and product management was instrumental in shaping Reach's development.
The platform's primary function was to enable users to send a request to a friend and, upon permission, access their mobile collection. Users could listen to their friends' music for free through an in-built player and install the apps and games their friends used. This model aimed to create a trusted social network for file sharing, bypassing traditional app stores and music platforms for discovery. The business operated in the competitive file-sharing market, with a model centered on creating a social graph based on shared digital content. In March 2016, the company secured $500,000 in a seed funding round led by the Japanese venture capital firm Rebright Partners, with participation from Sol Primero and angel investors like Ankur Warikoo. Sometime after its launch and funding, Reach was designated as an acqui-hired company, indicating its team and/or technology was acquired by another firm.
The application was designed to serve individuals looking for new digital content through peer recommendations. Its unique selling proposition was the direct access to a friend's digital lifestyle, offering a personalized and trusted discovery experience. The service functioned by allowing users to view the playlists of their friends and access them without an intermediary technology. The long-term vision included adding the capability for users to save and share web links, further expanding the 'mobile lifestyle' sharing concept. Eventually, the service appears to have shifted or expanded, with later versions of a "Reach" app focusing more on contact management, messaging, and data export functionalities for different user bases, such as political campaigns. Keywords: Letsreach.co, Reach App, Abhay Pruthi, Akshay Pruthi, peer-to-peer file sharing, social music discovery, mobile app discovery, P2P file transfer, Rebright Partners, Ankur Warikoo, Indian startup, Delhi startup, social sharing, digital content sharing, music sharing app, acqui-hired, NSIT, file sharing history, mobile collection access, social network