La Tiquetera

La Tiquetera is a Colombian ticketing company founded in Medellín in 2014. It provides an online platform and physical points of sale for purchasing tickets to a wide array of events, including concerts, festivals, theater, and family activities. The company's business model is based on charging a service fee on top of the ticket price, which is paid by the user at the time of purchase. La Tiquetera acts as a distributor for event promoters, managing ticket sales on their behalf.

The platform serves both event organizers and ticket buyers, offering digital tickets delivered as PDFs via email, which can also be accessed through a user account on the website. To enhance security and user trust, the company utilizes technology such as the Placetopay payment platform, which includes anti-fraud solutions and the 3DS protocol. While La Tiquetera facilitates the sale, it specifies that the responsibility for the event's execution, including logistics and content, lies with the event promoter.

In a significant development for the company and the Colombian market, Ticketmaster, a Live Nation-owned entity, acquired La Tiquetera in July 2025. This acquisition is part of Ticketmaster's expansion strategy in Latin America, establishing Colombia as its sixth market in the region. The integration aims to combine La Tiquetera's local market presence with Ticketmaster's global technology infrastructure, promising enhanced services for promoters and a more secure experience for fans.

Keywords: event ticketing, online tickets, digital tickets, concert tickets, festival tickets, Colombian market, live entertainment, ticket sales, event promoters, online payments