L2Y

L2Y

Digital platform for interactive gaming and virtual assets.

HQ location
United States
Website
Enterprise value
$15—22m
Recent deals
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L2Y is a digital platform focused on interactive gaming, GameFi, and virtual asset engagement, founded in 2021. The company, with headquarters in Singapore and a presence in Hong Kong, provides token analytics, data tracking, research tools, and gaming strategies. Its target clients include play-to-earn participants, gaming guilds, sponsors, blockchain researchers, and investment institutions. The platform aims to help users monitor performance, explore NFT-based games, and coordinate activities within the GameFi and metaverse environments.

Lester Li, the founder and CEO, was formerly the head of Huobi's institutional business, manager of its NFT over-the-counter desk, and CEO of Huobi Europe. The founding team is described as veterans in strategic investment, gaming, and technical fields within the blockchain industry.

The business model centers on providing an integrated platform that combines Web 3.0 metaverse data, enabling users to screen for high-quality projects and investment opportunities in the GameFi sector. It facilitates relationships between guilds, game developers, players, token holders, and traders. Services include a GameFi guild trading service platform, incubating services, and investment in both primary and secondary GameFi markets. In December 2021, L2Y raised $3.7 million in a seed funding round from investors including Hack VC, A&T Capital, Kenetic Capital, and Protocol Labs. PitchBook data indicates a total of $10.2M raised.

Keywords: GameFi, digital platform, interactive gaming, virtual assets, token analytics, data tracking, NFT games, metaverse, play-to-earn, gaming guilds, blockchain research, NFT data platform, crypto assets, NFT marketplace, web 3.0, GameFi infrastructure, guild trading, seed funding, Lester Li, crypto metaverse

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