King's Hawaiian

King's Hawaiian

Family-owned producer of the original hawaiian sweet bread.

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King's Hawaiian is a family-owned and operated bakery known for its line of Hawaiian sweet bread products. The company's core business revolves around the production and distribution of its flagship product, the Original Hawaiian Sweet Rolls, along with a variety of other bread and bakery items.

Operating in the competitive consumer packaged goods market, King's Hawaiian targets a broad consumer base through retail channels such as grocery stores and mass-market retailers. The business model is based on brand recognition and product loyalty, with a focus on maintaining a consistent quality and taste that has become a staple in many households.

In recent years, the company has been expanding its product portfolio to include items beyond the traditional bread aisle, such as sauces and spreads, to capitalize on its brand equity. This strategy aims to increase its market share and presence in different sections of the grocery store. The company's revenue is primarily generated from the sale of its products to retail partners.

Keywords: sweet rolls, bakery products, food manufacturing, retail distribution, product line expansion, consumer goods, brand management, supply chain, grocery, occasion-based marketing

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Investments by King's Hawaiian

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Grillo's Pickles
ACQUISITION by King's Hawaiian Apr 2021
Shaka Tea
ACQUISITION by King's Hawaiian Feb 2022