Kindest

Kindest Inc. operates as a specialized fundraising platform tailored for the nonprofit sector, aiming to modernize digital fundraising efforts. The company was founded in 2018 by David Semerad, Holly McKay, and Martin Stava, who drew from their software design backgrounds to address cumbersome donation processes they had personally experienced. More recently, the leadership has transitioned, with nonprofit veteran Denise Wang-Kline taking the helm as CEO in 2022. Wang-Kline brings extensive experience from her time in development and leadership roles at organizations like the Boys & Girls Clubs of San Francisco and Bridge the Gap College Prep.

The firm's core offering is an integrated software solution that combines a nonprofit-centric Customer Relationship Management (CRM) system with tools for creating and managing fundraising campaigns. This platform enables nonprofit organizations to build customized, mobile-optimized fundraising websites, manage donor data, and automate communications like thank-you notes and donation replies. Key features include peer-to-peer fundraising capabilities, recurring donation management, and options for donors to cover transaction fees. The business model is structured to be accessible to nonprofits; rather than taking a percentage of donations, Kindest primarily generates revenue through optional tips from donors.

Kindest serves nonprofit organizations by providing a unified digital headquarters to streamline their fundraising operations and enhance donor engagement. The platform supports various payment methods, including credit cards, bank transfers, Apple Pay, and DAFpay, with automated payouts processed through Stripe. To further support its clients, the company offers integrations with other software like Salesforce, Mailchimp, and Constant Contact. In addition to its technology, Kindest provides consulting services, leveraging the expertise of its leadership team to offer strategic planning, operational audits, and campaign guidance to help nonprofits maximize their fundraising impact.

Keywords: nonprofit fundraising, donor management, CRM for nonprofits, digital fundraising, campaign management, peer-to-peer fundraising, recurring giving, donation platforms, fundraising software, Denise Wang-Kline, charitable giving technology, donor engagement, online donation tools, nonprofit technology, fundraising automation, David Semerad, nonprofit consulting, donation pages, fundraising analytics, charity software