
Kikiworld
The future of beauty only matters if it's made together with you.
Date | Investors | Amount | Round |
---|---|---|---|
investor | €0.0 | round | |
* | $7.0m | Early VC | |
Total Funding | 000k |
USD | 2023 |
---|---|
Revenues | 0000 |
EBITDA | 0000 |
Profit | 0000 |
EV | 0000 |
EV / revenue | 00.0x |
EV / EBITDA | 00.0x |
R&D budget | 0000 |
Source: Dealroom estimates
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Kiki World is a beauty brand that operates on a co-creation model, directly involving consumers in the product development process. The company utilizes web3 technology to facilitate this interaction, allowing users to vote on and contribute to the creation of new beauty products. In return for their participation, users earn KIKI Points, which can be redeemed for rewards. This approach aims to foster a community of creators and consumers who have a direct stake in the products being developed.
The company's business model appears to be centered around selling the beauty products that are co-created on its platform. By giving consumers a voice in what gets made, Kiki World can potentially reduce the risk of launching unpopular products and create a loyal customer base that feels a sense of ownership over the brand. The use of web3 technology also suggests a forward-thinking approach to community engagement and rewards, potentially appealing to a digitally native audience.
Keywords: beauty, co-creation, web3, consumer-powered, rewards, community, product development, direct-to-consumer, e-commerce, cosmetics