Kellogg's

Kellogg's

Is the world’s leading producer of cereal, and a leader in cookies, crackers, and savory snacks production.

HQ location
Battle Creek, United States
Launch date
Employees
Market cap
$27.7b
Enterprise value
$33.9b
Share price
$79.47 K
Corporate Venture Fund
  • FMCG
  • Media
  • Edit
Get premium to view all results
DateInvestorsAmountRound
N/A

€0.0

round
*

$35.9b

Valuation: $35.9b

2.8x EV/Revenue

15.4x EV/EBITDA

Acquisition
Total Funding000k

Financials

Estimates*

Get premium to view all results
Edit
Revenues, earnings & profits over time
USD2021202220232024202520262027
Revenues0000000000000000000000000000
% growth3 %8 %(14 %)(3 %)-2 %3 %
EBITDA0000000000000000000000000000
% EBITDA margin19 %12 %13 %18 %18 %18 %18 %
Profit0000000000000000000000000000
% profit margin10 %6 %7 %11 %10 %10 %11 %
EV0000000000000000000000000000
EV / revenue00.0x00.0x00.0x00.0x00.0x00.0x00.0x
EV / EBITDA00.0x00.0x00.0x00.0x00.0x00.0x00.0x
R&D budget0000000000000000000000000000

Source: Company filings or news article, Equity research estimates

Notes (0)
More about Kellogg's
Made with AI
Edit

In the late 19th century, the Kellogg brothers, John Harvey Kellogg and Will Keith Kellogg, embarked on a journey that would revolutionize breakfast. John, a physician, and Will, a businessman, were driven by a shared vision to improve health through diet. Their collaboration at the Battle Creek Sanitarium in Michigan led to the accidental creation of flaked cereal, a product that would soon become a staple in households across America.

In 1906, Will Kellogg founded the Battle Creek Toasted Corn Flake Company, marking the official birth of what we know today as Kellogg's. Will's business acumen and relentless marketing efforts, including the first-ever cereal box prize, propelled the company to success. By focusing on quality and innovation, Kellogg's quickly expanded its product line and market reach.

A significant milestone in Kellogg's history was its public offering in 1952, which provided the capital needed for further expansion and innovation. This move solidified Kellogg's position as a leader in the breakfast cereal industry.

Throughout the 20th century, Kellogg's continued to grow, acquiring other brands and expanding globally. The company's commitment to nutrition and community welfare has remained a core part of its identity, as seen in its various health initiatives and sustainability efforts.

Today, Kellogg's stands as a testament to the power of innovation and strategic growth, maintaining its status as a beloved brand worldwide. The journey from a small health food experiment to a global breakfast icon is a remarkable story of vision, perseverance, and adaptation.

Analytics
Unlock the full power of analytics with a premium account
Track company size and historic growth
Track team composition and strength
Track website visits and app downloads

Tech stack

Group
Tech stackLearn more about the technologies and tools that this company uses.
Book a Demo
Investments analysisEdit

Investments by Kellogg's

Edit
Pringles
ACQUISITION by Kellogg's May 2012
Bisco-Misr
ACQUISITION by HSA Group Sep 2024
Mass Food
ACQUISITION by Kellogg's Sep 2015
Parati Group
ACQUISITION by Kellogg's Oct 2016
Ritmo Investimentos
ACQUISITION by Kellogg's Oct 2016
RXBAR
ACQUISITION by Kellogg's Oct 2017
Keebler Foods
ACQUISITION by Kellogg's 2001
Kashi
ACQUISITION by Kellogg's Jun 2000
View 4 more