Keia
New destination for wellbeing; from hair & beauty to holistic therapies.
| Date | Investors | Amount | Round |
|---|---|---|---|
| investor | €0.0 | round | |
| investor | €0.0 | round | |
| investor investor investor investor | €0.0 | round | |
| N/A | $680k | Early VC | |
| Total Funding | 000k | ||
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Founded in 2017 by Pete Petrondas, Keia Ltd operates as a specialized online platform connecting consumers with wellness practitioners. The company is headquartered in Manchester, UK, and targets the expansive global wellness market, which the Global Wellness Institute has estimated to be a $4.2 trillion industry. Keia's mission is to make a wide array of wellness services, such as acupuncture, massage, physiotherapy, and yoga, more accessible and affordable for everyone.
The business operates a cloud-based platform that serves both consumers seeking wellness services and the practitioners who provide them. For consumers, it is a marketplace to find, compare, and book appointments with local wellness professionals for services delivered via home visits, video calls, or in-clinic sessions. For practitioners, Keia offers a suite of cloud-based business management software, allowing them to create a personalized digital 'shop front' and profile to manage and grow their client base. This dual-sided approach addresses a gap in the market, as there is no single global platform that consolidates all wellness offerings into one consumer-friendly view.
The company's revenue stream is based on a recurring model, suggesting a subscription or commission-based fee structure for the practitioners using its business management and marketing tools. Keia has secured funding to support its growth, including a seed round of $750K in April 2017 and a subsequent early-stage venture capital investment of $471K in May 2022. Investors include Deepbridge Capital, Curt Hopkins, Matt Isaacs, Michalis Petrondas, and Diego Massidda. The company's ultimate goal is to establish itself as the primary global resource for wellness information, benefiting both consumers and practitioners by becoming a trusted brand for researching and booking wellness services.
Keywords: wellness marketplace, practitioner directory, booking platform, health and wellness, physiotherapy, acupuncture, massage therapy, yoga, relationship counseling, B2B, SaaS, cloud-based software, business management software, digital health, wellness services, telehealth, home visits, clinic appointments, UK startup, Manchester tech, Pete Petrondas, Deepbridge Capital